Info Edge Proposes Amalgamation Of Subsidiary With PolicyBazaar Parent


Publicly listed Info Edge, which owns Naukri, Jeevansaathi, is a key investor in PolicyBazaar

The proposed scheme for the merger of Makesense with PB Fintech is subject to the necessary approvals

The amalgamation will result in streamlining the corporate structure and pooling of resources between the two companies

Info Edge (India) has proposed the amalgamation of its subsidiary Makesense Technologies, which provides solutions regarding placement consultancy, personnel recruitment, staffing and professional hiring, with PB Fintech Limited, the parent company of PolicyBazaar, an insurance tech startup. 

Publicly listed Info Edge, which owns job portals such as and matrimony portals such as, counts PolicyBazaar as one of its portfolio companies. 

The proposed scheme for the merger of Makesense with PB Fintech is subject to the necessary approvals from the jurisdictional National Company Law Tribunal (NCLT) or such other competent authority and the shareholders and creditors of both the companies.

Founded in 2008 by IIT Delhi and IIM Ahmedabad alumni Yashish Dahiya, Alok Bansal and Avaneesh Nirjar, PolicyBazaar is an online platform allowing users to purchase insurance policies, ranging from life insurance to car insurance and even two-wheeler insurance. The startup does this as it features products from all major insurance companies in India, to help its users decide the policy which best suits them.

Founded in 2009, Makesense Technologies was acquired by Info Edge for INR 8 Cr in 2013. As Makesense had developed an advanced semantic search technology for the recruitment space, using the power of natural language processing and text analytics, Info Edge felt that the company’s technology expertise would help it introduce new features for its recruitment business under

The amalgamation will result in streamlining of the corporate structure; pooling of resources between the two companies; significant reduction in the multiplicity of legal and regulatory compliances required at present to be carried out by both the companies; rationalisation of costs; and reduction of administrative responsibilities, etc.

Earlier this month, it was reported that PolicyBazaar could next month go for an Initial Public Offering (IPO) on Indian bourses. The company is reportedly looking to raise $500 Mn with its IPO and could file its draft prospectus by next month. 

Meanwhile, the Noida-based online classifieds company Info Edge reported a 107% increase in its consolidated profit on a quarterly basis in the third quarter of the financial year 2021. Its net profit has doubled from INR 328 Cr in Q2 to INR 679 Cr in Q3.

The company’s revenue has also increased by 7.4% from INR 289.8 Cr to INR 311.4 Cr in the same time period, while its expenses have marginally decreased by 0.2% to INR 223.3 Cr.

On a year-on-year basis, Info Edge’s revenue has decreased 13.4% and expenses fell by 10%. The company had reported a net loss of INR 62.1 Cr in the financial year 2020.

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